that I don't see many Frontiers on used car lots? There are always lots of Rams. Chevys & Fords. Also don't see allot of Tacomas either.
Yes good point on the lease returns.And as I already mentioned, the big three like to lease as well. I have two friends who just bought new trucks. Buth like to lease (work truck) and the best deal for one was a ram (his 3rd in a row, shops price, not looks), and the other Really wanted another Frontier, but there were no good lease deals so he bought. With a lease, they get turned in at 3 years, that's one more reason you see more used on the lots.
This. Plus idiots who trade in every 3 years to get the new and improved faux big-rig styling and heated/cooled/massaging pleather seats.
My cousin gets a new mid-size truck every 2 years through his work. He's gets to choose from the usual fare exc Taco. He's had all of them over his 24yrs with the irrigation co. He only chooses the Frontier now, part of the reason I chose the Fronty, His driveway on a Mtn side in Colorado would make you choose Fronty too! But I guess you already didNot always. My friend gets a new lease every three years. It's a company truck, so he can write it and his miles off on his taxes. Also, the last Ram he had which while not optioned out, did have plenty of comforts. He was paying about $250 A month. Rode it hard, put it way wet and turns it in.
And as far as leases go, the big three are also big in the Fleet lease game. I used to work for a large fleet lease company and they had over 1 million vehicles in their fleet in the U.S, Canada and Puerto Rico. Most were light trucks and 4 door sedans. Many were cycled through as soon as they hit 3 years or 36K miles.
With that said, my truck was a lease return. 3 years old and 38K miles on it.
based on these numbers it made absolutely no sense for nissan to invest in a new titan line up when the frontier sells more and has much more market share in a growing market.Here you go:
September 2016 Pickup Sales Breakdown - PickupTrucks.com News
The Frontier is not doing badly in its class given that its an eleven model year old design and everything else in its class is new since 2014. Its not that far behind the Colorado though the Tacoma sells almost as many as Chevy and Nissan combined. Still, For, Chevy and RAM full size sales dwarf the Tacoma. The Titan barely sells enough to show up on the charts.