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Notice that unless two new trucks come out at the same time (i.e. tacoma and frontier), there is virtually no competition for truck of the year. Each of the major manufacturers wins each year it comes out with a new truck. A fair way to do it would be to compete all current models against each other each year. If that were the case, I doubt an American would ever win against a Nissan or Toyota, mostly because American trucks are crap to start with.